Launch your book like this.
For 10 years, authors have paid us to run their launches with this exact system. Now it's yours: The Book Launch Blueprint — 60 pages of the checklists, templates, calendars, and tools we use in-house to turn manuscripts into momentum.
Get the Blueprint — $97Seven phases. One launch.
The Blueprint walks your launch through the same seven phases we run for every client. Foundation to momentum.
Foundation
Clarify the book's audience, promise, and positioning — and set a realistic publication target before anything else moves.
Infrastructure
Build the systems that let people discover the book and stay connected: landing page, email list, welcome sequence, tracking.
Launch Team
Find people with a genuine reason to care, invite them in, and show them exactly what participation involves.
Community
Keep the relationship active between signup and publication — useful material, clear next steps, zero noise or pressure.
The Book
Editing, proofing, formatting, cover, metadata, advance copies. Promotion earns attention; the book must deliver.
Launch Week
Turn preparation into a coordinated sequence — launch team, email audience, announcements, rankings — no last-minute improvisation.
Momentum
Keep working after publication: interviews, repurposed content, reader feedback, and a book that keeps selling.
60 pages breaking down our system. No filler.
Everything in the Blueprint is a working document — open it, fill it in, launch.
Launch Checklists
Phase-by-phase checklists from 12 months out to launch day and beyond. If it's on the list, it gets done.
Copy-&-Paste Templates
Launch team recruiting emails, ARC requests, influencer outreach, review-ask scripts, and press blurbs — written and proven.
Launch Calendars
Pre-filled countdown calendars that map every task to a date — so nothing lands on the to-do list the week it's due.
Launch Team Playbook
How to build a street team that actually shows up: sizing, briefing, incentives, and the coordination cadence.
Momentum Trackers
Simple tracking sheets for pre-orders, reviews, and rankings so you always know exactly where your launch stands.
Week-of-Release Runbook
A hour-by-hour plan for release week itself: what to post, who to email, what to fix first when something slips.
Pay for it once. Use it for life
The same system that costs thousands of dollars to run for managed launches — distilled into a field guide you can keep forever.
The Book Launch Blueprint
- 60-page field guide (PDF)
- Launch checklists for every phase
- 10+ copy-&-paste templates
- Pre-filled launch calendars
- Launch team playbook & trackers
- Week-of-release runbook
- Free updates, forever
A launch team alone costs more. Hiring us to run this system starts in the thousands. The Blueprint gives you the method for less than a tank of gas — and a good stack of author copies.